Ethos Collection is a new Minneapolis-based online retailer committed to ethically sourced and sustainable goods.
“I wanted to use my skills toward giving back,” says Ethos founder Sara Aubitz, a former Target merchant. “There’s a trend toward mindfulness in every aspect of life. As we become a more global society people are more aware of how their actions impact the earth, how consumerism impacts the earth. My mission is even broader: I want to make sure we’re mindful throughout the entire supply chain.”
As Aubitz points out, even in today’s automated world, people still make most of our clothes. Because apparel is labor intensive, the work tends to go where labor is cheapest, and where there aren’t labor laws for protection. Beyond supporting fair trade and United States manufacturing, Aubitz donates a portion of Ethos revenue to micro-lending. She’s partnered with the nonprofit Kiva to provide small loans to women and single parents in developing countries. Read the full story here...
Edina Businesswoman Sara Aubitz Sells Ethically Sourced, Fair Trade, Sustainably Produced Fashion at Ethos Collection
Sara Aubitz is an Edina homeowner and mother of two who loves her neighbors, Edina public schools, staying fit (she runs and does yoga), travel and gardening. Her employment history includes merchandising at Target and marketing at 3M. Like many of us, Aubitz also likes clothes—new clothes, special clothes. But she had a problem with shopping. And no, it might not be the problem you think
“I went to Grinnell College in Iowa, a small liberal arts school,” Aubitz says. “That definitely shaped my awareness of social justice.” What she began to see after years in the retail industry is “the increasingly difficult conditions of many global garment workers.” Many fast fashion workers toil in poor working conditions, and clothing production has become the second most polluting industry in the world, she contends. Most of us would probably react with an “Oh, well,” but not really know how to help, and buy that pair of designer jeans on sale. Not Aubitz. Instead, in June she launched her own collection of clothing online called Ethos Collection (shopethoscollection.com). Her mission is “about respect for the planet and the people within the supply chain,” she says. “It’s about providing garment workers economic empowerment.” Read full story here...
Ethos Collection: Respecting People. Respecting the Planet
1 Dress 3 Ways With Ethos Collection
Leotie Lovely | November 13th, 2016
Online there is a lot more choice, but still very few options which fulfil that Asos or Urban Outfitters one-stop-shopping type experience. Ethos Collection, however, is one which is quickly filling that space, offering a variety of fashionable clothing made ethically and ecologically from brands I both trust and wish to obtain, like People Tree, Liz Alig, Beaumont Organic, Synergy Organic, Indigenous, and Half United. The shop shares the story of each brand page, allowing you to droll politely over the clothing / accessories and self educate. Read the full story here...
The Moral Wardrobe: Menswear-Inspired with Ethos Collection's Versatile LBD
Style Wise | October 27th, 2016
Sara, founder of Ethos Collection, is determined to get it right when it comes to curating ethical brands. And in a market that's increasingly crowded with a whole bunch of stuff - some good, some bad, some ugly - claiming to be "ethical," I find the clean layout and aesthetic extremely refreshing, especially as I continue to work on decluttering my house, my office, and my stylistic point of view this season. Ethos Collection is also the only domestic boutique that carries People Tree, which means Americans now (finally) have access to VAT free, hassle free fair trade goods from the hugely influential brand. Read the full story here...
Ethical Workwear from Ethos Collection
Life + Style + Justice | October 18th, 2017
I'm always thrilled to meet business owners in my area who promote ethical fashion (there's a growing number here, though we aren't quite LA or NYC!), so I was excited to connect with Sara, owner of the new online boutique Ethos Collection. Ethos Collection brings the best of ethical fashion to one, well-curated shop: easy to wear pieces that are classic, comfortable, and neutral. Ethos Collection is a one-stop-shop for the basics you'll need to start building an ethical wardrobe! Read the full story here...